| Title | Managing New Ventures |
| Code | MGT5540 |
| School | RBS |
| Module Level | 5 |
| Module Code | MGT5540 |
| Available Summer | N |
| Semester | 1 |
| Credits | 12 |
| ECTS Credits | 6 |
| Contact Hours | 48 |
| Course Length (wks) | 12 |
| Course Leader | David Snell |
| Lecturers | Neil Coade |
| Course Aims | The module aims to:
Explore the challenges and processes involved in the creation of a new venture and managing its future growth.
Identify and apply the analytical skills and strategic techniques required to develop a new venture.
Facilitate an understanding of the processes, procedures and managerial functions which are involved a new venture’s creation.
Consider the role of the entrepreneurial manager in the new venture as a prelude to the third-year module “Entrepreneurship in the global environment”.
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| Course Content | Oral communication
Written communication
Problem solving
Team work
IT |
| Learning Outcomes | On completion of this module, students should be able to:
LO1 Recognise the key business and managerial features of a successful new venture;
LO2 Understand the main steps involved in building the business planning process to support the new venture;
LO3 Demonstrate an insight into the type of systems, structure and culture required to support the business development of a new venture;
LO4 Demonstrate an ability to analyse the conditions required by new venture managers to encourage and sustain the business growth of a new venture;
LO5 Demonstrate an awareness and understanding of the main characteristics and development needs of an effective entrepreneurial manager.
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| Presentation | Students are expected to attend four hours of class each week and to participate actively in classroom discussions, seminars presentations and group exercises and to complete assigned readings on a timely basis.
Teaching and learning activities will include a combination of lecture, discussion and workshop activities aimed at helping all students to improve their analytical, problem solving, communication and team building skills.
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| Reading Recommended | CRAWFORD, M. & DI BENEDETTO A. (2006) New Products Management, London: McGraw Hill (8th ed.)
DAVIDSON, A. (2004) Smart Luck, London: Pearson Education Ltd.
RIDDERSTRALE, Jo.& NORDSTROM, K. ( 2002) Funky Business, London: Prentice Hall
SOUTHON, M. & WEST, C. (2002) The Beermat Entrepreneur. Harlow: Pearson Education Ltd.
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| Reading Required | ALLEN. K. R. (2006) Launching New Ventures. Boston. MA: Houghton Mifflin. (4th Ed)
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| Pre-Requisites | MGT4500 Introduction to Management |
| Asseseement Methods | Mid- term test - Week 5 - 20% Group Presentations and reports - Week 10 - 30% Written exam - Exam Week - 50% |
| Weekly Schedule | Challenges of the new venture;
Strategic analysis: application to the new venture;
Development of the organisational infrastructure
Building foundations;
The new venture development plan;
The creation of competitive systems and structures;
Managing and maintaining growth.
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